MANAKALA BRANDING
Brand Identity

A Circular Motion

Manakala or Manakala Living is a homeware brand that explores the mediums of ceramic, woodwork, painting, and fabrics. The brand believes that home is where life begins, and also an extension of one’s own personality. Manakala’s products are now distributed in Jakarta, Bali, and Melbourne.

The word “manakala” is a connector that marks time. For its logogram, we created a visual inspired by the circular motion of a pottery wheel as well as symbolizing the passage of time. The gaps in the logogram represent the touches of fingers that shape the ceramic. In practice, the logogram is also designed to be easily applicable to Manakala’s products.

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